Selling a house and moving is metaphor for business!

My husband and I decided to downsize, adjusting to the new realities of our lifestyle and our life stage!  Conventional wisdom indicated this might not be the best time to put a house on the market. However we were intent on reducing our footprint and our overhead.

In the process, I found it’s very similar to what most of us have been experiencing in business.  The world has changed, our clients and customers have changed, and it’s critical for us to adjust to the new realities of the marketplace.

The first challenge was to get the house ready. We spent a month clearing out the clutter, finishing small improvement projects, painting, and working with a professional stager to get the house ready for prime time!  What a job!!!  We’ve done this before, but last time we were 15 years younger and in a much smaller home!

We recycled, donated, Craig’s Listed, and dumped as much as we could and fourteen truck loads later, we had a place fit for an HGTV “Designed to Sell” episode!

So what needs to be cleared out, refreshed, and revamped in your business? What are you doing to meet and exceed the new needs of your clients and prospects? And if you’re not sure what to do, it’s time to get some help.

Ask your current clients, take them to lunch of coffee and find out how you can add value to their current situation. Consult with experts who can help you define the issues and provide strategic advice on your options.  There’s a lot of heavy lifting involved, but it is worth the effort.

All our hard work paid off. We sold the house quickly and we’re getting ready to move…another opportunity to pare down, streamline, and get rid of the clutter!

Doing the same in business can really get things moving again!